Influencer agencyfor the Middle East.
TokAmplify is an influencer marketing agency with a local team in the UAE, running creator campaigns in the UAE, Saudi Arabia, Kuwait, Qatar, Bahrain, Oman and the rest of the MENA countries. We help beauty and lifestyle brands launch in the Middle East with licensed local creators, Arabic-first content and TikTok campaigns.
One language. Many dialects.
Gulf audiences spot a translated script in seconds. We cast creators who speak your buyer’s dialect, from Khaleeji to Egyptian, and brief them in Arabic.
Licensed creators. Only.
A planning guide, not legal advice. Sources: Gulf News (UAE), Saudipedia (Mawthooq), Kuwait Times, Kolsquare.
Arabic first.
Never translated.
Creators speak in their own dialect, to their own followers.Where the Gulf scrolls.
01Snapchat
The daily app in Saudi Arabia. Stories, try-ons and behind the scenes that reach most young Saudis.
02TikTok
Discovery and trends across the Gulf and Egypt. Creator videos, lives and Spark Ads.
03Reels and stories for beauty, fashion and luxury. Strongest in the UAE and Kuwait.
04YouTube
Long reviews and tutorials that Gulf shoppers watch before they buy.
What creators cost.
Typical fee per post in the Gulf, in US dollars, before agency fees. Saudi and UAE creators charge the most. Egypt is lower.
Selected Middle East projects.
How it works.
Plan
Markets, platforms and budget agreed in one call, with Ramadan and White Friday planned early.
Cast
Creators selected with data analytics: real Gulf audience, engagement, brand fit and a valid licence.
Produce
Campaign production begins: Arabic briefs, filming and content reviews.
Sell
Posts live, best content boosted with Spark and Snap ads, sales reported.
Quick answers.
What does an influencer marketing agency in the Middle East do?
We find the right creators in each country, check their licences, agree fees and contracts, brief them in Arabic, review every post before it goes live and report on results. One team for the whole region.
Do influencers in the UAE and Saudi Arabia need a licence?
Yes. In the UAE creators need an Advertiser Permit from the UAE Media Council, required since February 2026, visitors included. In Saudi Arabia they need a Mawthooq licence from the media regulator. Kuwait brings in its own licence in 2027. We only book creators who hold the right one.
How much does influencer marketing cost in the Middle East?
A micro creator (10K to 50K followers) usually charges $1,500 to $5,000 per post, and mega creators (1M+) start from $20,000. Saudi Arabia and the UAE are the most expensive, Egypt is lower. We send a full quote after a short call.
Should the content be in Arabic or English?
Both have a place. Arabic content in the local dialect gets more engagement with most Gulf and Saudi audiences, while English works for the UAE’s large expat audience. We usually mix both and pick the dialect for each market.
Can you run TikTok campaigns in the Middle East?
Yes. TikTok Shop has not launched in the Middle East yet, so today we run TikTok creator campaigns, live stream campaigns and product seeding programmes. As an Official TikTok Shop Partner, Creator Agency Partner and TikTok Affiliate Partner, we will be ready to sell on TikTok Shop as soon as it opens in the region.
Do you also work in Europe and the USA?
Yes. We run campaigns across Europe, the Middle East and the USA, so one brief can launch in all three.
Let's talk
Tell us your brand and markets. We reply within 24 hours. hello@tokamplify.com